Prospecting Marketing Audit Reports: Website Detection Improvement

Modified on Wed, 26 Nov at 1:31 AM

"We’ve improved how the Prospecting Tool detects and categorizes websites — helping your account present a clearer and more accurate story to prospects." 
What’s New
Accurate Detection with Multiple Fallbacks
  • The system now detects websites using multiple fallback sources, including data from Google Business Profile (GBP) and Local Listings.
  • This ensures better accuracy, even if the primary detection method doesn’t return results.
Categorized Website Detection
  • Previously, we only showed whether a website was found or not found, which sometimes created confusion and missed insights in customer-facing reports.
  • Now, we’ve introduced detailed categories to help you explain what’s really happening:
No Website Found
  • The business doesn’t appear to have a website listed in any major source.
  • Included in customer-facing Web and PDF Reports.
  • Helps your account start conversations about building a new website.
image (7)
Website Found but Not Reachable –
  • A website was detected, but it’s currently down or unreachable (e.g., expired domain, broken link, server issue).
  • Included in customer-facing reports with clear messaging.
Screenshot 2025-11-23 at 11
Still Fetching Data –
  • The website data request is still processing.
  • Not shown in customer-facing reports until the detection completes.
Screenshot 2025-11-23 at 11
Why It Matters
  • More Transparency: Your account can now clearly explain whether the issue lies with data fetching, detection accuracy, or the customer’s own website.
  • No More Missed Opportunities: These cases are now visible in customer-facing reports (previously hidden), allowing your account to act quickly and offer services where they’re most needed.
  • Better Conversations: Your account can confidently discuss why a website isn’t found or reachable positioning their services as the solution.

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